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A Free Health Check based on Multi-Touch Attribution

Odyssey is a multi-touch attribution tool that integrates with your Google Analytics and gives you insight into the true performance of your marketing channels.

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10 Million +

Customer Journeys 


50 Million +

Touchpoints Meassured

$ 500,000 +

In Optimised Ad Spend

Odyssey's native integration with Google Analytics

To get started all you need is a Google Analytics account. Odyssey uses your Google Analytics raw click data to provide you with actionable insights.

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Ad Spend Recommendations

Increase your online marketing performance based on the actionable insights of Odyssey. After analyzing each traffic source on a granular level, Odyssey will provide you with a suggested ad spend. Compare this to your current ad spend to identify opportunities and bottlenecks.

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"Odyssey helps us efficiently save costs on publishers which add less value and increase investments with publishers which should receive more. In addition, the tool offers interesting reports that we can use in our daily work."

Maurice van Son - BESTSELLER

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Leading e-commerce brands trust Odyssey